Project Description

Since April 2020, it has been a legal requirement that the companies that buy fish in so-called “unsorted landings” directly from the fishermen carry out sampling for species sorting. This requirement is in addition to the already applicable legal requirement that the fish be weighed by an accredited inspection company.

The fishmeal industry has collectively chosen to outsource the task of sampling and sorting to the specially trained and certified third-party companies that already handled the weighing.

We have prepared a film that shows how weighing and species sorting takes place at the Danish fishmeal factories, and provides insight into how we have integrated the new regulatory requirements in a modern and efficient way and contribute to ensuring a transparent, fair and sustainable fisheries sector.

Project Details

  • Client

    Marine Ingredients Denmark

  • Skills

    • Video
    • Scriptwriting
    • Voiceover
    • Animation
Marine Ingredients Denmark